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Jon Rognerud For President?
June 27th, 2008 · No Comments
→ No CommentsTags: Advertising
MarketingPilgrim - The Blog of “Must-Read”
April 16th, 2008 · No Comments
MarketingPilgrim.com is a noted blog, and recently referenced a nice note from my new SEO Book. (Thanks, Andy!).
Seriously, Andy and his team has put together a blog with all search marketing & beyond — news, events and he tracks the industry very closely and regularly updated.
He recently also pushed out a book, Radically Transparent - I bought two copies! Think the competition is not talking about you or your brand? - think again - prepare and read this book now.
→ No CommentsTags: reputation management · SEO · SEO Tools
Dennis Mortensen at IndexTools Must Be Smiling Now
April 15th, 2008 · No Comments
This just in:
IndexTools is being acquired by Yahoo, and deal should be done by June 2008.
I have reviewed indextools myself, met my fellow scandinavian Dennis (Denmark) - and what a great opportunity for all. Dennis is a great guy, smart guy, and I give him a big applause for efforts all the way around!
IndexTools is a great web analytics and metrics system, and beats out 85% of the competition in features, flexibility of custom reports and dashboards, as well as pricing. I trust Yahoo will keep this success formula!
For more, see this Yahoo/IndexTools New Press Release
→ No CommentsTags: Search news · Web Analytics
Google Reaches New Highs - HitWise Data - Search Engine Stats
April 14th, 2008 · No Comments
Not unexpected by many pundits in the industry of search and search engine data, Google scores high on the shares distribution of searches in April 2008. (as seen in image grab from SearchEngineLand)

You should still have a multi-prong strategy to your online advertising business, but it’s clear that most of your testing and key data gathering can safely start with Google. It is also true that completing competitive research up front, will help you position your business for several engines and advertising platforms. However, if your budget is limited, the best testing data will come from Google. Other keyword advertising can be started with 7search, abcsearch and miva - if your wallet is a little smaller/tighter at first.
→ No CommentsTags: Search news · Search Engines
Blatant Self-Promotion: The Real Secret To Google Rankings?
March 21st, 2008 · No Comments
This has to be my ‘worst’ headline yet - in terms of what I have written thus far.
In fact, I like to educate, and speak about search marketing - how to generate visibility, ranking, return on investment and how to figure out backoffice integration via software solutions - a “complete offering” from how to first bring quality traffic, and secondly, track as many events in the backoffice to profitable sales.

Online Web Strategies are very important, execution even more so. However, I believe there are too many “snake-oil” sales(wo)men out there — and I like to set the record straight via quality education and truthful ’secrets’. That’s why this headline may seem a little cheezy to you - with so much hype out there - but the truth is - I believe the below can help you in the search engine rankings and online money making opportunties.Last year - I spent 6 months writing a search engine optimization book, and it finally has been made available on Amazon.com - “The ultimate Guide to SEO“ - how to drive website traffic, reveal real conversion techniques, and ultimately - how all can help you make tons of money online.
You can preview the book on amazon, and your private access is found on my seo book link.
(sorry for the self promo - but there it is!) ![]()
→ No CommentsTags: Advertising · website traffic · website design · Viral Marketing · Make Money Online · Keyword Research · Universal Search · Search Engines · Blog Stuff · PPC · SEO · Linking · Conversion
A New View (Takeover) Of The Internet?
February 1st, 2008 · No Comments
Today is a milestone. Why? Check two happenings on the Internet that impact you and me:
Microsoft to overtake Google.
http://www.msnbc.msn.com/id/22947626?gt1=10856
Chaosmap - Internet Marketing Architects.
http://biz.yahoo.com/bw/080201/20080201005390.html?.v=1
If Microsoft can take on Google at 44.6 billion dollars, then I can certainly help map the Internet!
Anyway, from 2005 when I started with Microsaw.com — the chaosmap.com launch is met with great excitement, and what a few years it has been! (more later)…
→ No CommentsTags: Search news · Search Engines
Think You Know The Best Way To Sell Online? Think again.
December 1st, 2007 · No Comments
In traditional media: television, radio, newspapers, magazines, direct mail are failing to deliver results. Although some of these still retain positions to certain demographics (read: older) and retains a level of trust, businesses are racing to the Internet and trying to figure out how to sell and position their brand online.
A recent Nielsen report on “who do you trust” reveals the biggest online sales secret. Next question - now you know - but how do you create that online? Contact me, and I’ll tell you… (shhh….)
PREPARE TO BE PUNCHED IN THE FACE:
Click the single biggest online sales secret, and see for yourself. *scroll down, and do you see the 78% number? Aha!
When done, read the edelman trust barometer to cover “trust across borders” and more.
You are getting closer…
→ No CommentsTags: Make Money Online · Advertising
What’s The 5th Most Valuable Asset On The Internet?
December 1st, 2007 · No Comments
With so much controversy this week on this company and events in the last 30 days, no wonder the 5th most valuable asset is getting a lot buzz and activity, in addition to its normal (?) traffic.
A huge user discontent was received at their email inboxes and phone centers this past week, and the discussion around a beacon (a small pixel, a graphic) that was placed in shopping sites like Overstock.com and others, blew the buzz-charts.
Without a users knowledge, their system would automatically update fields in their back end database. You probably have seen it on their platform, a reference to “What action a person performed” - sort of a status of affairs.
Because of the huge outcry, this was urgently changed to alert the user when performing activities that would trigger the auto-update.
Can you imagine the implications here? Not just from a privacy perspective, but imagine this: you are shopping and buying an engagement ring for your bride to be, and if you are both users of their system, she could actually see that you “shopped a ring”! The implications here far surpass any privacy issue.
This company is still the 5th most valuable company on the Internet - and the company name is… See how they rank.
→ No CommentsTags: Search news
Hot Press Release Distribution, Traffic Generation
November 18th, 2007 · 2 Comments
A great way to generate quick, quality traffic is using articles (see goarticles.com, ezinearticles.com and get an account).
Another really cool way to generate traffic that will allow journalists and others (including search engines!) to get to your site is prweb.com,marketwire.com, etc.
The killer strategy that can add really good exposure and quality for your website is a service called Expert Click. It’s 895.00 for the year, and you might want to do some research before signing up.
The site is located here.
→ 2 CommentsTags: website traffic · SEO
Web Development & SEO Engineers - Where Do They Fit?
November 10th, 2007 · No Comments
A common challenge is:
a) try to understand what SEO means in the first place
b) try to figure out when to introduce SEO engineers into the web development cycle
Answers: Read the enclosed references, and for b) answer is: early & upfront. You don’t want to be caught with your pants down and your budget exhausted when introducing your site to the SEO technician - you will often need to go back to the drawing board. (I see it all the time).
→ No CommentsTags: website design · SEO











