Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

6 Ways To Effective Teaching (and Learning)

As a small business owner, it's important to train and educate your audiences. We're talking about your customers, employees, vendors, contractors. The idea that a simple business mission and vision statement
Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

Learn From Yahoo (what not to do)

In financial reports for Yahoo this week, we learned that the once-hot Internet company is still facing a pretty severe uphill climb. Their advertising business is struggling, and meanwhile, Google and
Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

Amazon Sales of Books Still Huge. How Big?

Even as we exit the recent debacle of Google Books (Google lost that lawsuit)- you'd think that the other power players, and specifically Amazon would be a little bothered or