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    [Download] 10+ Really Useful Tips For Your PR, Social Media and Online Marketing

    This is just a short excerpt of killer 140 character updates on your public relations, social media and marketing strategies you can use for your business.

    Here’s the list (it’s big!):

    • Web copy should sell benefits not features

    • Commit to updating your site at least once a week. Search engines love new content.
    • If you haven’t already, sign up for http://www.helpareporter.com. Invaluable for business owners.
    • Apply for an award. Ck local Biz Journals, chambers. Like positive news stories, awards confer credibility.
    • As a marketing tool, news releases are only as valuable as the keywords & phrases that are contained in them.
    • Be humble. Journalists & bloggers need content to fill their pages, but arrogance will get you nowhere.
    • Use a monitoring app like Hootsuite or Tweetdeck. Create columns for keywords, your industry, your competitors. Join the conversation.
    • The key to high quality, relevant content creation is knowing your audience. Do your homework to know what resonates with your target.
    • Be your brand. Be in love w/ & inspired by your brand’s mission. This translates trust & authenticity. Good press will follow.
    • Stop using auto DM’s. Take 5 min/day to send a personalized message to new followers about their bio/site. Make it about them, not you.

    Download the complete 550 PR Social Media Tips Book
    550 pr social media tips

    Additional Resources:

    1. Increasing Social Media Productivity: Top Social Media Time Saving Tips
    2. Social Media Marketing Tips From Los Angeles Media Event
    3. The Expert's Top Secret Social Media Tools List
    4. 7 Social Media Tips Stolen From Crush It Gary Vaynerchuk
    5. Useful Social Media Marketing Quotes and Sayings From Top Experts

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    About Jon Rognerud

    I came to this country over 25 years ago as a musician (guitar and lead vocals). While I was playing in Los Angeles / Hollywood and working in recording studio sessions, I found a job with a technology company in Culver City. The music didn't pay the bills, but software sure did! I learned to program in several software languages and began helping people and companies with software applications and database problems.

    Today, I am a full-time Internet Marketer and consultant. I published my first web page in 1995. Since I was programming using Microsoft Technology at the time, and had been for 10 years up to that point, I thought HTML (using a Netscape browser) was ridiculous. Continue Reading

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