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    Help! I Need Leads But I Have No Marketing Budget (VIDEO For Beginner Marketers)

    We all had to start somewhere when launching our business.

    Most of us were not born into a situation where money for marketing was just handed out.

    You had to learn, earn and invest what you could.

    Today, with the interwebs, there are some cool strategies that can help you be smarter about how you generate leads …and starting with a minimum budget.

    But, truthfully – there is either time or money (or both), right?  Time costs money, but it’s not necessarily cash out of your wallet.

    So, watch this marketing video, and learn what 4 things you can do right now to get started with a zero marketing budget.

    Let’s begin with a little story and how I helped this friendly small business-owner I met at my school.

    The video explains. Let’s watch this quick video together – and then, let’s break it down.

    Effective steps to get more leads to your business

    In summary:

    1. Audience – research & know your audience first. As detailed as you can get. What are your demographics? Psycho-graphics? Techno-graphics?
    2. Direct Response – create a website with specific headlines that speak to that audience in #1 and that have offers to inform & help (and sell)
    3. Capture – add lead forms. Get their name/email. Entice them with a valuable, free report or similar. No spamming. Then nurture.
    4. Blog – set it up today, start blogging tomorrow. Begin simple at first, share your best ideas. Become an authority for your market. Don’t over-analyze this, or you’ll never start. If you need tips, shoot me an email.

    The guy loved it! He never heard so much good stuff in 5 minutes, he said. And, is it really that simple? (yes it is, and your existing clients will love it too – and refer others to your NEW direct response website when you ask. Become a marketing machine!)

    What do you think?

    About

    Jon Rognerud is the #1 online marketing expert for Entrepreneurs. His best-selling SEO book, "The Ultimate Guide to Search Engine Optimization" from Entrepreneur Press/McGraw-Hill is in bookstores now. Act fast, and get a free gift here. Connect with Jon on Google+

    3 Responses to “Help! I Need Leads But I Have No Marketing Budget (VIDEO For Beginner Marketers)”

    Author comments are in a darker gray color for you to easily identify the posts author in the comments

    1. I recently wrote a paper on prospecting that you might be interested in. This free download lists 5 simple and quick methods to prospect online and receive very qualified, real-time leads to your inbox all day every day. Spend one hour with it and you’ll have quality leads coming to you every day. That is how I found this post!

      http://21stsoft.com/5OnlineProspectingTips

    2. jon rognerud says:

      Hey Michael – Thanks.

      QUESTION: Are you commenting on my video and post, or are you primarily promoting yourself? ;-)

    Leave a Reply

    You must be logged in to post a comment.

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