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Sure, it’s great to talk about, but it’s really the envy of your friends, neighbors and the FEELING you get from driving it that buys you confidence, freedom and success.
I often get asked: “what’s the fastest and best marketing channel you know of (to get more clients & business)”?
Of course, without understanding their unique situation, a blanket statement will not work. Imagine if I said that SEO or PPC were the best options, always.
That would be biased, and not serving them well.
However, there is one answer that is true in ALL cases, NO MATTER WHAT.
It’s the one answer that will be of great value to you and your business…EVERY TIME!
Let’s dig in, shall we?
Social networking is one of the fastest ways to generate traffic to your business website.
There are several strategies, from blog posting, guest posting, article marketing, email marketing and video marketing that a new entrepreneur should utilize.
If you are new in the business, setting up a new website, consider the following 4 social media tips for fast traffic.
And, if you need to create fun, interesting “baits”, try different advertising options on Fiverr.com (yes, it costs you 5 bucks to test, so try different avenues, and get ideas to be a little different).
And, when it comes to that “online stuff” – social media and marketing opportunities in general within online platforms can be truly challenging. And, how do you break through the noise, and make yourself stand out?
I put together some ideas in a quick video – what do you think?
Don’t be shy.
You are probably thinking about your website right now… what’s working, what’s not…hmm…
Maybe even lost some sleep over its poor performance in serving your clients, or it not making any money. Maybe search not working (nobody is finding you), it’s not “pretty enough”, or “slow loading”…?
What’s worse, you’ve made some changes, but nothing is working or it’s just taking to darn long! How patient do you have to be?
SEO experts are telling you: “hurry up and wait – your SEO will starting working soon”. And, when researching, forums, blogs and training courses – you get conflicting messages. Frustrated, you ask: what’s the right way to do this stuff?
How can you remove the pressure of waiting for Google’s friendly smiles, web traffic and then… finally … more business opportunities?
I feel your pain. I fight this battle every day, and sometimes … it’s not pretty. And yes, it’s a battle!
Ultimately, WE (business owners) know what we are doing, and the value we provide to our marketplace. Yes, we, the small business owner make the US economy work. But, we need more help, especially when it comes to the “search world”.
The good news is that you don’t have to be an Einstein. I’m supposedly an expert, but I work at this just as much as you. Sorry to say, but there is no magic bullet. The 21 warning signs for sucky search engine optimization should help open your eyes. You are not alone.
CNN is informing the globe about their own news channel strategy (ahem: “to get more eyeballs”).
It’s impossible to imagine a world these days without news and media messages (print, radio, TV, online) blasting their way into our heads in some way. These messages have many meanings. They matter differently to each and everyone of us. There is a common thread, however. You may not know it.
So much is about trying to help you make decisions, whether you like it or not.
For example, how differently do you think of the US Economy and your small business outlook this year, compared to last? Or, for that matter – (assuming you have beat the 5-7 year failure rates for going OUT of business) – 5 years ago?
Lots of materials emerging on Facebook every day now. It’s exciting.
From setting up a new profile, optimization of Facebook for search engines (SEO), adding pictures, videos and how to communicate with your fans and ‘likers’. This also includes basic human (one-to-one) communication strategies, how to elicit better/more responses from your audience, how and where to share personal and business-centric information, tools to help you structure an optimal Facebook experience for yourself and others.
Of course, a profile is only part of the journey to Facebook success (defined broadly) for business success. You must also seriously take a look at how to setup and manage fan pages, including different ways to drive traffic there. That of course include paid advertising as well. It’s not uncommon to get traffic for 1c these days, depending on skill-level and marketplace positioning. Some markets, and in the B2B marketplaces, you may apply more of the ninja-like approach, but it’s still doable. Imagine targeting a specific company and/or officers.
However, everybody is focused on getting fans. That’s good, but do you really know why you need fans? What’s the most important reason to get fans to YOUR Facebook world?
Recently, I had a chance to meet with Mr. Marc Ofstrofsky, a serial entrepreneur, business innovator and author of a new, awesome Internet money making guide, Get Rich Click. This book is packed with almost 300 pages of insightful, actionable money making content and bonuses that will boggle your mind.
His business success stories and online millionaire mindset is something you can learn from.
Marc is perhaps most familiar to the online crowd via the purchase and subsequent sale of the business.com domain (sold for a whopping $7.5 million dollars in 1999). He re-invested in the company via a deal he made with the buyers on top the sale.
In fact, when you listen to Marc speak, you can hear a tremendous energy and passion for the online game, learning (and earning) more, but also how he helps by giving back. He owns several businesses, and blinds.com and cufflinks.com are two highly trafficked, massively profitable Internet assets.
And, in this first book (of several), “Get Rich Click”, you’ll learn how to make money on the Internet with easy tips to get started. He calls it “The Ultimate Guide To Making Money On The Internet”. I believe he’s correct.
Let’s discover a few of his secrets next, and what you should consider doing as well.
Question: In life, why is that some folks become more successful than others? New Question: Why is your neighbor a millionaire, but you are not? Final question: do you care? (you should)
In this context, I’m defining “successful” as having enough money (and time) to do want you want, when you want it, with whom you want. That is what many consider total financial freedom, and a lifestyle beyond most people’s dreams. And, you are inspired and able to give back.
We (most of us) are born into this world with no more than a blanket tucked around us. Sure, some are born into money, and others are privileged in unique ways – but – we all start the same way – pure.
When discussing success and money, I’m not talking about becoming wealthy through inheritance, marriage, lottery or breaking the law by stealing or defrauding people. I’m talking about entrepreneurship – taking risks and running your own business.
Even though successful people are driven, take on seemingly unattainable projects and set big, hairy audacious goals (BHAG) – there is one thing that sets them apart from the other 97%.
The Google plus project is an exciting one for the big boys & gals up in northern California.
There is a lot at stake here. And, especially with Facebook growing so fast, virtually “owning” the social web today.
The recent announcements of 750 million users globally using Facebook is impressive. But, as noted by CEO Zuckerberg, the application development community and the apps, picture and video sharing amongst members is the one to watch.
There are many levels of “eyeball qualities” here. Google owns search, but the social impact (user behavior and interaction) along with the sharing (human involvement and caring), create a profound synergy and awesome (money) platform that Google must overcome and deliver to. While the Google+ invites are flying out the door, and millions have been attracted in recent weeks, the jury is still out on how they will fare.
In the search engine space, professionals and users alike are watching and testing for how it affects their websites and other assets online. One question related to web visibility and traffic is obvious: “how does the new google+ data and user interface affect my web traffic”.
Watch this new video (2 min 45secs) on how Google+ buttons can affect web traffic, and where you can best place a Google+ button on your web page.
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